Table 4-6: York's Commercial HVAC Product Portfolio

Table 4-7: York's Residential HVAC Product Portfolio

Snapshot

York Responds to Higher SEER and the Marketplace with Contractor Training

Johnson Controls Offers Dealers On-line Training

New Product & Service Introductions

Residential and Commercial Innovations

Origins of the Unitary Product Group

Johnson Controls sponsors inaugural Energy Efficiency Hall of Fame

Johnson Controls Commissions Study of Business Leaders' Attitude toward Investing in Energy Efficiency

Major Acquisitions

Lennox International, Inc.

Overview

Performance

Figure 4-4: Annual Revenues of Lennox International, Inc. HVAC equipment, 2004-2008 (in billion $)

Table 4-8: Lennox's Commercial HVAC Product Portfolio

Table 4-9: Lennox's Residential Product Portfolio

Company Snapshot

New Product Introductions

Lennox Maintains High Efficiency in Residential Air Conditioners

Lennox Launches Line of Ozone-friendly Indoor Air Quality Products

Strategos Puts Energy Star on the Rooftop

Innovations Before the Recession

Environmental & Energy-Saving Recognition

Lennox and NASCAR

How Clean is the Air in Your Home

Goodman Global, Inc

Overview

Performance

Figure 4-5: Annual Revenues of Goodman Global, Inc., 2004-2008 (in billion $)

Table 4-10: Goodman Global's HVAC Product Portfolio

Company Snapshot

Goodman Raises Prices, Offers Higher SEER and AFUE

Reducing, Reusing and Recycling at Goodman

Goodman Global Completes Merger with Hellman & Friedman

Goodman Introduces the First Wireless PTAC Management Product

Servicing Distributors and Contractors

Early Advocate of 13 SEER Protocol

Paloma Industries

Overview

Performance

Figure 4-6: Annual Revenues of Paloma Industries, Inc., 2004-2008 (in billion $)

Table 4-11: Rheem's Commercial HVAC Product Portfolio

Table 4-12: Rheem's Residential HVAC Product Portfolio

Table 4-13: Ruud's Commercial HVAC Product Portfolio

Table 4-14: Ruud's Residential HVAC Product Portfolio

Company Snapshot

New Product Introductions

Consumer Programs

Mass Customization Strategy Increases Rheem's Market Share

Chapter 5: Marketing Dynamics

Market Flooded with a Host of New Products

Table 5-1: New Product Introductions by Major HVAC Manufacturers, 2007-2008

Promotions and Trade Shows

Air Conditioning Heating and Refrigeration (AHR) Expo

Comfortech

ISH North America

Power-Gen International

IAQA Annual Meeting & Exposition

Marketing Moves Beyond 13 SEER

Goodman Global Promotes Green Comfort

"Shades of Green in 2009"

The Contractor - An Important Marketing Tool

Air Conditioning Contractors of America Gets Big Corporate Support

Mitsubishi Holds Distributor & Contractor Conference

Advertising HVAC

Mitsubishi's Mr. Slim on TV

Taco Adds 60,000sq ft LEED-Certified Warehouse

Trane goes "On the Road with Lou"

LG Promotes its ArtCool Designs of Air Conditioners

Fall Promotions

Newsletters Gain Prominence

Associations and Organizations

American Society of Heating, Refrigerating, and Air-Conditioning Engineers (ASHRAE)

Air-Conditioning, Heating and Refrigeration Institute (AHRI), Formerly Air-conditioning and Refrigeration Institute (ARI)

Air Conditioning Contractors of America (ACCA)

Indoor Air Quality Association (IAQA)

Chapter 6: Industry and Market Trends

A New Energy for the HVAC Industry

Why 13 SEER for Residential Equipment

Figure 6-1: Residential and Commercial Energy Consumption in the U.S. 2004-2008

Figure 6-2: Electrical System Energy Losses by Residential & Commercial Equipment, 2001-2005 (in trillion Btu)